Inbound Marketing-Inbound marketing refers to marketing activities that attract customer .It is process of earning the attention of customers also make the company easy to be found and attract customer to website by making interesting contents. It is a strategy that utilizes many many forms of pulling marketing-content marketing ,blogs,events,SEO,social media and more. Inbound marketing allows for businesses to be found naturally by gathering already warm leads that are interested in the product or service you’re selling. However, you need to have all of the right tools in order to succeed.
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Inbound Marketing
78
num
Course Syllabus
Core Modules: (Everyone should attend these sessions)
- E-mail Marketing (12 hrs) – Learn how to effectively build your users lists, deliver e-mails & generate relevant clicks.
- Social Media Marketing (SMM) (15 hrs) – Learn how to build brand, generate leads & aggregate audience on Social Media.
- Inbound Marketing (12 hrs) – Learn how to attract & convert customers by earning their trust through various techniques such as content marketing.
- Search Engine Marketing (SEM) (12 hrs)– Learn how to effectively run ads on Search Engines.
- Search Engine Optimization (SEO) (12 hrs) – Learn how to get website listed among top search engine results.
- Web Analytics (12 hrs)– Learn how to make business decisions from the metrics available in Digital Media.
